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I am leading the complete design process for an innovative cybersecurity start-up, shaping its brand identity and online presence from the ground up. This includes crafting a sleek, modern website, developing a distinctive logo, and creating a comprehensive style guide to ensure brand consistency. With full creative control, I collaborate closely with the client, refining designs based on their preferences to build a strong and professional digital presence that reflects their mission and values.
Stride Security
Digital Designer, Web Designer, Web Developer
Adobe Photoshop
Figma
WebflowTo create a compelling and effective brand identity for this cybersecurity start-up, I conducted extensive research on the industry, exploring the services offered by leading cybersecurity companies and analyzing how they structure and present information. With minimal initial direction from the client, I took the initiative to study industry standards, common service offerings, and best practices in website design and branding for cybersecurity firms.
My research included examining major cybersecurity companies, their service models, visual identities, and user experience strategies. This helped me develop a brand and website structure that aligns with industry expectations while setting the company apart with a unique and modern approach. By understanding the competitive landscape, I was able to craft a strategic and visually cohesive design that effectively communicates professionalism, security, and trust.
Analyzed top cybersecurity firms:
In the initial wireframing phase, my goal was to determine all the necessary pages required to present the company’s information and services effectively. I then focused on identifying the best ways to structure and display this content, ensuring a user-friendly experience that aligns with industry standards.
I explored multiple visual design directions for the site, guided by current trends and industry color associations. After several rounds of client feedback, we decided on a darker color scheme featuring deep blue tones with lighter blue accents. Subtle hints of purple were added to provide contrast and enhance visual interest throughout the design.
I continued with the chosen color scheme to maintain consistency throughout the project. I created a total of 11 pages, including a fully functional prototype. The design features 4 pages dedicated to the company's services, where I specifically sourced and customized digital images to align with the topics discussed in each service. I worked closely with the client to determine the essential content needed for the site, ensuring that the design met their objectives and audience needs. Additionally, I incorporated a contact form to facilitate easy communication for potential clients.
The design is now in the development stage and will be published in the coming month. I am developing the site using the platform Webflow.
